Top 4 popular types of blogs in 2022 you must try your hands at

Nelson Sathya
7 min readMar 17, 2022

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Click here to discover everything you need to learn about the top 4 popular types of blogs in 2022 and how you can earn money through blogging.

About 77% of internet users read more than 20 billion blog posts every month. That is a massive number, isn’t it?

Image for Blogs online
Blogs online

Irrespective of whether you are blogging for your business or planning to build an online presence, blogs are a great start. However, there could be several questions running in your mind, and you might want to learn in-depth about the popular types of blogs before choosing one.

With that said, the primary purpose of a blog is to inspire, entertain, educate and connect with your customers. While some help you showcase your writing skill, some focus on marketing products.

If you are uncertain of what type of blog you must start, you are in the right place. To help you get started, we have explained in detail the 4 popular types of blogs that you can start right away and even make money as a beginner.

Once you are finished with this article, you will understand the

  • Basics of blogging
  • 4 popular types of blogs
  • How to earn your first income by blogging and scale it up

What is a blog?

Photo by Andrew Neel on Unsplash

Back then, a blog was similar to a journal entry where people would post daily about their passion, life, interests, and so on.

Fast forward to the present. The internet is booming, and a blog means so much more.

A blog is a website that focuses on regular content creation and speaks about a specific topic that the blogger is passionate about, while a reader can engage by leaving comments.

4 Popular Types of Blogs

Understanding the types of blogs will enlighten your minds and help you choose THE ONE that best suits your needs.

1. Personal Blogs

Justin Hall, a Swarthmore College student, created the first blog Links.net in 1994. Back then, he referred to it as his personal homepage.

The term ‘weblog’ was coined in 1997 by Jorn Barger to reflect the process of logging the web.

Thus, the oldest internet entries are just personal blogs that carry the opinion of the blogger without any thought of monetization or business strategy in mind.

Even today, personal blogging is popular. When you have a thought in mind, you can start writing, and publish it. This way, you can connect with like-minded people and share your opinion.

If your aim is merely to speak your mind and connect with people of similar interests, then a personal blog is your best choice. This, however, doesn’t mean that you cannot earn through them. Once you hit a high volume of followers, you can leverage the traffic to generate an income.

2. Business / Corporate Blogs

Irrespective of whether you sell products or offer services, you must be owning a website, don’t you?

But does your website hold all the information and authority to help you stand out from the crowd?

That is when business blogs, the most popular type of blog, come into the picture.

Business blogs create brand awareness and authority.

Jeff Bezos said, “A brand for a company is like a reputation for a person. You earn reputation by doing the hard things well.”

While your website offers crisp, straightforward content about your business, a blog offers all the flexibility that you need.

It is the place where you talk in detail about your products, emotionally connect to your customers, offering an effective solution to each and every problem of theirs.

For instance, you can write ‘How-to’ blogs, case studies, and lengthy informative posts that explain the benefits of your products. And does it stop there? Certainly not. You can share the links to those blogs on your social media pages and connect with potential customers who do not even know of your existence.

Also, the more relevant content you create, the more your chances are to rank on Google and show up on the first page organically. This not only strengthens your SEO strategy but also generates more inbound leads.

Inside the highest-performing blog pages, you can include internal links and direct your viewers to other product pages or blogs inside your website.

According to Hubspot, “48% of companies with a content marketing strategy have blogs, and 56% of the marketers found it effective when they leveraged blogging”.

3. Affiliate Blogs

Affiliate marketing

Have you ever gone through an article on the internet or a YouTube video where a person talks about a product they enjoy using? They would say that if you buy the product through the link they mention, they may earn a small commission from each sale at no additional cost to you.

That is affiliate marketing.

More than 81% of brands have affiliate programs in place. And nearly 65% of them earn up to 20% of their annual revenue through affiliate marketing.

Affiliate marketing is a system where a person earns a commission for marketing someone else’s products or services through affiliate blogs. And the goal of these types of blogs is to convince and encourage a visitor to purchase the product through the blogger’s affiliate link, earning them a commission.

As an affiliate blog owner, you can choose a product in any niche market, review, discuss its pros and cons, pricing, and the value the product offers for your money.

Initially, the commission you earn will be small. But as you keep reviewing at the highest standards, your followers will grow, and so will your revenue.

Creating an email list is a must in affiliate blogging as it provides you with a group to promote the products.

4. Niche Blogs

Everybody wants to start a blog to share their opinion with the world and connect with like-minded people. You might have a zillion ideas jumping up and down your mind, but in a niche blog, you cannot write about all of them as they come to you. Why?

Though you might win followers initially, the broader the topics you speak about, the sooner they might lose interest. The moment they could not relate to your blogs, they quit visiting.

How do you choose your niche, then?

Here’s a simple way. You are invited to a meeting and requested to talk about something. Without prior preparation, if you could talk on a specialized topic area for hours, voila, you have found your niche.

Or, you can ask yourself these 4 questions to help you zero in on a niche

  1. What am I passionate about?
  2. What is THE ONE area I have more experience in?
  3. Will that be of interest to other people?
  4. And Can I make money out of it?

Not only do niche blogs narrow down your audience, but also make you craft relatable content. The more you keep blogging on the niche, the more you will build authority, making a profit eventually.

Here are some profitable blog niches

  1. Making money online — The most profitable niche
  2. Finance — Focuses on helping people manage their money
  3. Fashion — Includes a lot of paid sponsorships and collabs
  4. Food — Very broad niche
  5. Fitness and weight loss — People are more obsessed with their weight now than ever
  6. Health — Closely related to fitness
  7. Travel — Billion-dollar industry

And more…

Do people read blogs anymore?

Before we answer this question, let’s ask you one more.

Do you know why people read blogs?

People read blogs to

  • To learn a new skill
  • To find quick answers to their questions
  • Or watch a tutorial video that walks through the process
  • To engage with a community of like-minded people
  • To make decisions after going through reviews
  • To follow their favorite influencer or expert
  • And for many more things.

According to a recent statistic, there are more than 1.91 billion websites worldwide with an overwhelming amount of 600 million blogs. And, 61% of readers purchased something after reading a blog.

Coming back to the question, do people read blogs anymore,

Yes,

they were,

they are,

and they will continue to do so for years to come.

In fact, blogs are the 3rd most consumed form of content next to videos and infographics.

How can you make money by creating blogs?

Yes, once get enough traction for your blog, you can make money by

1. Offering services/selling products

2. Running ads

3. Collaborating and doing paid partnership posts

4. Inserting affiliate marketing links

5. Upselling to existing customers

6. E-books, online courses, and more.

What do we offer you in Blogskill Academy?

Can’t decide on a name for your blog?

Unsure of which hosting plan to choose?

Need someone to craft the random ideas in your mind into a beautiful blog?

Require strategies to help your blog get traction?

Want to optimize your blog for search engines?

Blog Skill Academy presents you with the ‘Best Blogging Course’ for Beginners and an experienced team in place to help you through all stages of blog creation.

Wrapping it all up

We are confident our detailed article helped you choose the right type of blog that meets your requirements.

The recipe to a successful blog is the mixture of the right amount of passion, knowledge, and needs. Start writing today, keep your scope broad, and see where it takes you. You can also take the proven route to success by getting expert help.

Should you face any technical hiccups, contact us for explicit teaching, regular feedback, and authentic motivation that will result in improved quality of writing.

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Nelson Sathya

🌍🚀I Help Trainers | Coaches to Launch Their Profitable Online Courses and Scale Their Business 10x⚡️ | Social Media Business Coach & Consultant